Daily Paper x Mundial

To promote their UNITE collaboration, Mundial and Daily paper wanted a player with high engagement numbers to be the face of their campaign.

Results

5M+

organic engagements

Its goal was to drive readers to Mundials mag, shoppers to Daily Paper’s website and fans to their Euro 2024 activation events.

Results:

- Sold out events in London

- Sold out shirts

- Through Jeremie’s cover the magazine was able to get 5M+ organic engagements online